Thursday, July 1, 2010

China is nuts. . .about nuts!

Diced almonds wrapped in seaweed, crunchy almonds held together by donkey hide glue, and pickled nuts with chili peppers are just three creative ways the Chinese are indulging in their new found passion for American-grown nuts. Chinese nutty tastes are a boon for California's almond, walnut, and pecan industries--China is the top foreign buyer for each nut. William Neuman of the New York Times reports that the Chinese have always been fond of walnuts, most notably found in their moon cakes, and they are the world's number one grower. However, the Chinese consider American-grown walnuts to be of superior quality--that assessment, along with an American creative marketing plan for almonds and pecans, has lifted not only the Chinese palette but also the American nut industry.
Guess I didn't have to make that special trip to the Milton Marketplace for a container of their salted pecans to take on my trip!

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